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Global AppHaus opens in Madrid:
The first space of its kind aimed at developing the ‘Design Thinking’ methodology based on the collaboration between SAP Design and GlobalTMS.

SAP Design has created a space network throughout the world, currently present in several cities including Palo Alto, New York, Heidelberg, Berlin, Amsterdam, and Korea. The aim is to work collaboratively with customers. Global AppHaus is the latest addition to the AppHaus Network.

Global AppHaus is a joint collaboration between GlobalTMS and SAP, as a space of coinnovation dedicated to the generation of creative ideas through a deep understanding of the needs of end users. A methodology focused on research, empathy, teamwork, creativity and strategic focus on the client. The Global AppHaus also offers certified design thinking coaches and a team of developers, as well as all the needed expertise to fully support the engagements.  As Andreas Hauser, Senior Vice President of the AppHaus Network and Design Services, states, << ‘the goal or the objective for this space is to understand the needs of the people SAP Design has created a space network throughout the world, currently present in several cities including Palo Alto, New York, Heidelberg, Berlin, Amsterdam, and Korea. The aim is to work collaboratively with customers. Global AppHaus is the latest addition to the AppHaus Network.  Global AppHaus is a joint collaboration between GlobalTMS and SAP, as a space of coinnovation dedicated to the generation of creative ideas through a deep understanding of the needs of end users. A methodology focused on research, empathy, teamwork, creativity and strategic focus on the client. The Global AppHaus also offers certified design thinking coaches and a team of developers, as well as all the needed expertise to fully support the engagements.

As Andreas Hauser, Senior Vice President of the AppHaus Network and Design Services, states, << ‘the goal or the objective for this space is to understand the needs of the people  first’ so that technology can be used in a correct and effective way>>. At the same time, he points out the importance of doing so in a creative environment.

The presentation event took place last October 10th and the representatives of both companies were present. The keynote speech was given by Joao Paulo Da Silva, Vice President & General Manager for Spain, Portugal & Israel, and Andreas Hauser, on behalf of SAP; on the other hand, Eugenia Rodriguez, Financial Director of GlobalTMS.